Facebook Campaign

  Facebook campaign: "Support for Churg-Strauss"

With an average of only two people per million diagnosed a year Churg-Strauss or “eosinophilic granulomatosis with polyangiitis”, is an extremely rare, uncomfortable, and potentially life threatening disease... without any known cure.

 Never heard of it? 

Neither had I until someone very close to me was diagnosed. This inspired my Facebook campaign idea. I hope to gain awareness, track the progress of potential breakthroughs and post advice or resources for anyone also dealing with the disease.

Mission statement:

Churg-Strauss syndrome is an uncommon disease that deals with the inflammation within blood vessel walls, and it currently has no cure. “Support for Churg-Strauss” is an outreach page dedicated to raising awareness to this rare issue. By providing information, highlighting resources, and tracking updates on potential breakthroughs we hope to make this issue better known to the public.  Effectively uniting anyone who is interested in the cause. 

Personas

Persona #1) Stephen is a 42 year old man, a little under 6 months ago he began deal with severe issues pertaining to his sinuses and asthma. Finally after giving in and going to a doctor, he was diagnosed with Churg-Strauss syndrome. Stephen now is browsing the internet for information and resources so he can better understand this rare issue. 

Persona #2) Lacy and Travis are young parents with a 6 year old son who was diagnosed with Churg-strauss. They have exhausted all of the resources they could find, but hope to track any developments pertaining to finding a cure. Even more so they hope to find someone else impacted by this syndrome to talk to their son. They feel having someone who is also dealing with the syndrome would be great for their son to ask questions and see, that with proper care, it is a manageable disease. 

Persona #3) Sarah is a 24 year old who spends a lot of her time on Internet, especially facebook. Always looking for new stories to read she always finds her way to interesting articles on the internet. She also browses the articles her friends posts of Facebook. Through this she has become aware of several organizations and been a part of several volunteer projects that have happened throughout her community.